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Marketing | Video | Art | Design
Marketing | Video | Art | Design
Rabat in February is pretty rainy. It’s my second time there during late Winter/early Spring. Both times have had this overcast, misty atmosphere that can be rather eerie at night. I remember walking on dark backstreets in Souissi, where you’d see men in djellaba walking with their hoods up in the distance rimmed by an amber-lit backlight from the street lamps. Very cool, if a little spooky.
During my meanderings in the rain, we happened across a sausage food stall in souika, the souk in Rabat. They served only one thing—addictive little spicy sausages served with a creamy sauce on a baguette or in a half of a traditional Moroccan bread loaf. Do one thing and do it well. A great philosophy for business.